INVENTARISASI FAKTOR-FAKTOR PENDUKUNG PENGEMBANGAN KAWASAN WISATA OTAK KOKOK JOBEN KABUPATEN LOMBOK TIMUR

Abstract

The purpose of this study is to determine the factors that support the development of the Otak Kokok Joben tourist area. In this study, qualitative research is research that is descriptive and tends to use analysis. In this study, the population is tourists who visit and the management of the Brain Kokok Joben tourist area by sampling using the slovin formula with 100 respondents. The data collection method uses observation, interviews and questionnaires. The data analysis method uses percentage descriptive analysis. Based on the results of data analysis and discussion above, it can be concluded that supporting factors in the development of the Otak Kokok Joben tourist area include: tourist attraction variable is 0.800 with "very high" criteria, accommodation and amenities variables are 0.715 with "high" criteria, accessibility variables are 0.696 with "high" criteria, public facilities variables are 0.780 with "high" criteria, The infrastructure variable is 0.780 with the "high" criterion, the tourist area management variable and the price is 0.780 with the "high" criterion. It can be concluded that supporting factors in the development of the Otak Kokok Joben tourist area which include tourist attraction, accommodation or amenities, accessibility and transportation, public facilities, tourism infrastructure, tourism area management are categorized as "High".